Amos Schwartzfarb

Amos Schwartzfarb

Managing Director / Techstars


Amos was born in the Bronx, NY and grew up in Fort Lee NJ. At a young age, Amos started seeking adventure and pushing limits. While attending college at the UMASS, Amos fell in love with rock climbing which brought him to Northern California in 1993 and eventually a job packing boxes for Shoreline Mountain Project. While there Amos helped turn an old school mail-order company into one of the first e-commerce companies which launched his career into the startup world. Shoreline later sold to Mountain Gear.

After Shoreline, Amos spent a few years Adventure Racing where his team was ranked 2nd in the nation twice and 20th in the world after completing the 2001 Eco-Challenge. During this time Amos also stumbled back into the startups and went on to 6 more including (acquired by Yahoo!) , (merged with, (acquired by R.H.Donnely), mySpoonful (acquired by the RightsWorkshop), Blacklocus (acquired by The HomeDepot) and Joust (TBD). At each company, his responsibility was always directly related to figuring out product market fit, early sales and building sales organizations.

Then, in 2015, he moved over to the investor side as Managing Director of Techstars in Austin. Now after over 70 seed stage investments including Scalefactor, Chowbotics, Storyfit, VanRobotics, Skipper, Helpberbees, Convey, Docstation and Allstacks, Amos has become one of the more active early stage investors, via Techstars Austin in all of Texas.

Amos is also the author of Sell More Faster – The Ultimate Sales Playbook for Startups. Amos wrote this book using his experience and network to create a guide to help every founder and startup sales leader in their quest to build a big and meaningful business. You can order a copy of the book at or on Amazon and Barns & Nobles.

Amos still enjoys the outdoors and spends much of his free time mountain biking, rock climbing and cooking with his wife and two daughters.

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